adam sides
Meet adam
Adam Sides is a strategist, coach, and former Army leader who brings clarity, structure, and momentum to people and organizations navigating change. After 25 years of military service, including leadership roles in readiness, logistics, and soldier support across North Carolina, Adam shifted his focus toward helping others move through transition with greater purpose and self-awareness. He works with veterans, leaders, and growing organizations through coaching, operational guidance, and mission-driven support. Through his brand, 29 Sides, Adam blends lived experience, systems thinking, and a deeply human approach to help people challenge the status quo, organize chaos, and move forward with intention.
Adam’s bookshelf
Most leaders are wired to control outcomes. This book challenged that instinct directly. It's not about giving up — it's about learning when resistance is the real problem.
You cannot lead others well if you're running on empty. Nieuwhof gives a practical framework for protecting your best energy for your most important work. I come back to this one regularly.
The Five Dysfunctions of a Team
Most leaders are wired to control outcomes. This book challenged that instinct directly. It's not about giving up — it's about learning when resistance is the real problem.
my values
Authenticity
Lead and connect with honesty and vulnerability. Being real creates trust and allows people to feel seen, understood, and willing to grow.
clarity
Bring order to complexity by asking the right questions and helping people see their situation with fresh perspective and understanding.
momentum
Turn insight into forward motion. Helping people move from stuck to purposeful action through small, intentional steps that build lasting progress.